01Luxury leather goods
Cossini
A premium stills library built around material, construction and hand interaction.
View case studyProduct photo Video Chicago Los Angeles
Product photography and video, built to perform as one.
Commercial photos and cinematic motion for e-commerce, campaigns, websites and social.One production.One complete library of brand-ready assets.
The aesthetic advantage
Visual consistency builds brand credibility.
Credibility drives sales.
Many productions divide photography and video between different teams. I shape both at once, so the lighting, color, texture and visual language remain consistent wherever your product appears. I can also match your existing content library, so legacy assets and new work speak the same visual language across e-commerce, websites, campaigns and social.
One brand. One visual language. Everywhere.
Clients I've worked with
CASE STUDIES
Product photo and video.
Each case study shows how the client brief shaped the concept, styling, lighting and production to tell the brand and product story, communicate value and build customer confidence.
01
02Healthcare product launch
PreTRM
Clear e-commerce photography paired with human, reassuring lifestyle imagery.
View case study
03Product film + campaign stills
Black & Gray
A cohesive motion-and-stills system for web, Amazon and social campaigns.
View case study
04Tattoo equipment + brand lifestyle
TATSoul
Authored product imagery built around texture, atmosphere and the visual culture of tattooing.
View case studyMotion matters
Product video with Hollywood cinematography in its DNA.
High-resolution RED digital cinema cameras create a seamless bridge between stills and motion. Selected frames from 6K and 8K footage can be finished as campaign-ready images, extending the life and value of every shot. Art direction, controlled lighting, purposeful camera movement and advanced color finishing carry one visual story across photography and film.
Watch the production approachContent libraries
Start with the assets you need now.
Build a visual system as you grow.
A Content Library System is a scalable collection of product photography, branded studio images, lifestyle visuals and product video built for websites, advertising, social media, Amazon and email.
Unlike a traditional photoshoot, the assets are planned as a long-term visual system that can support launches, campaigns and everyday marketing for months.
Each library can combine e-commerce photography, lifestyle scenes, product details, packaging, hand interaction and campaign-ready visuals.
Essentials LibraryFrom $1,500
A focused commercial image library for one launch, product family or refresh.
- 20–30 finished images
- Hero, detail, scale and interaction coverage
- Web, e-commerce and social-ready crops
- Typical delivery within 7–10 business days after product arrives
Growth Library$2,500–$3,500+
More products, broader usage and a deeper mix of studio and lifestyle assets.
- Expanded SKU and variation coverage
- Studio + environmental scenes
- Campaign concepts and shot planning
- Optional short-form product motion
Campaign ProductionCustom scope
Integrated stills and cinematic video for a coordinated brand campaign.
- Creative development and art direction
- Photography + cinema production
- Editing, color and delivery versions
- Built around channel and usage needs
A clear production
From shipped product to finished image library.
Let’s figure out your vision, map out an acquisition strategy and shot list, develop the assets, finish them in post and finalize your delivery.
- 01
Define the library
We map deliverables to Amazon, web, social, retail and campaign needs.
- 02
Build the visual plan
Shot architecture, styling, surfaces and lighting are decided before production.
- 03
Produce once, use everywhere
Stills and motion are captured with one coherent visual direction.
- 04
Finish for the channel
Color, retouching, edits and crops are delivered for their actual destinations.
About me video
The imagination behind the images.
A closer look at my business, creative process and approach to building complete photography and video productions for brands.
Alexander Derrick
An artist’s eye.
A complete understanding of commercial production.
Alex’s multidisciplinary approach to image-making grew from his studies in ArtCenter College of Design’s Illustration Department and decades of experience in the commercial art communities of New York, Chicago and Los Angeles.
An award-winning cinematographer, emerging narrative director, advanced colorist and analog film enthusiast, Derrick has produced more than 30 television episodes in rugged, rural Uttar Pradesh, India. He has also collaborated with Panasonic Cinema’s VariCam color scientists in Japan.
Carnegie Mellon UniversityCleveland Institute of ArtArtCenter College of DesignUCLA Continuing Education
Start a project
Let's connect.
Tell me what you’re launching and where the content needs to work.
Include the product count, desired photography or video, intended channels and target date. I’ll recommend a practical production scope.